Missouri Sports Fans Survey 2025 – Full Data Tables

Source: Better Collective / Action Network analysis of data collected by Research Without Barriers (RWB).

Q1. Favorite Missouri-Based (or Formerly Based) Professional Sports Team

Values shown are percentages unless otherwise stated. Columns include totals, gender, age, relationship status and city-level breakdowns.

Response Total Male Female Other 18–24 25–34 35–44 45–54 55+ Single In a relationship Living with partner Married Divorced Other (rel.) Kansas City St. Louis Springfield Columbia Cape Girardeau Joplin St. Joseph Jefferson City Independence St. Charles Lee's Summit Wentzville O'Fallon Blue Springs Florissant Oakville Chesterfield Wildwood St. Peters University City
Sample size (n) 2262 1158 1100 4 259 460 457 461 625 659 249 202 864 222 66 500 482 349 142 117 107 78 77 67 61 52 51 37 34 30 21 19 17 13 8
Kansas City Chiefs 50%47%53%100%52%50%48%49%52%48%53%60%47%55%52%76%18%56%59%27%63%79%60%79%18%87%35%11%85%20%10%16%12%23%38%
St. Louis Cardinals 23%25%20%0%17%19%25%24%25%22%23%17%24%22%24%2%45%16%23%50%16%3%19%3%38%4%33%41%3%40%57%53%47%23%38%
St. Louis Blues 9%9%8%0%11%9%9%8%8%8%10%7%9%8%8%1%18%2%6%9%3%0%10%1%28%0%18%35%3%17%19%26%41%38%13%
Kansas City Royals 5%5%6%0%3%5%4%5%6%5%3%6%5%5%3%12%1%4%4%0%6%13%4%10%0%10%0%0%6%7%0%0%0%0%0%
Springfield Cardinals 2%2%1%0%2%2%2%1%2%1%1%2%2%2%5%0%1%9%0%1%1%0%0%0%2%0%0%0%0%0%0%0%0%0%0%
LA Rams 2%2%2%0%2%2%2%1%2%2%1%0%1%3%3%0%3%2%3%4%1%0%1%1%2%0%0%3%0%3%0%5%0%0%0%
St. Louis City 1%1%2%0%3%3%1%0%0%3%2%1%1%0%0%0%5%0%1%1%0%0%3%0%0%0%2%3%0%0%5%0%0%0%0%
St. Louis City SC 1%1%1%0%2%1%2%1%1%1%1%0%2%1%2%1%4%0%1%0%1%0%0%0%2%0%0%3%0%3%10%0%0%8%0%
St. Louis Battlehawks 1%1%1%0%1%2%1%1%0%1%0%0%2%0%0%0%3%1%0%1%0%0%0%0%5%0%2%3%0%0%0%0%0%0%0%
Kansas City Current 1%1%0%0%1%1%1%1%0%1%0%0%2%0%0%3%0%0%0%0%1%0%0%1%0%0%0%3%0%0%0%0%0%8%0%
Kansas City Mavericks 0%1%0%0%1%1%0%1%0%0%1%1%1%0%0%1%0%1%0%0%0%1%0%1%0%0%0%0%3%0%0%0%0%0%0%
I do not like any of these 5%4%5%0%4%6%4%6%4%6%5%4%4%5%5%4%2%10%5%8%9%4%3%1%7%0%10%0%0%10%0%0%0%0%13%

Q4. Which Missouri Fanbase Has the Best Game-Day Atmosphere?

Values shown are percentages. Columns match those in Q1 for easier comparison.

Response Total Male Female Other 18–24 25–34 35–44 45–54 55+ Single In a relationship Living with partner Married Divorced Other (rel.) Kansas City St. Louis Springfield Columbia Cape Girardeau Joplin St. Joseph Jefferson City Independence St. Charles Lee's Summit Wentzville O'Fallon Blue Springs Florissant Oakville Chesterfield Wildwood St. Peters University City
Sample size (n) 2262 1158 1100 4 259 460 457 461 625 659 249 202 864 222 66 500 482 349 142 117 107 78 77 67 61 52 51 37 34 30 21 19 17 13 8
Kansas City Chiefs fans (Arrowhead) 59%58%61%75%54%63%56%58%62%55%56%65%60%66%61%91%25%69%59%34%71%90%60%90%26%92%29%27%91%17%33%32%18%54%38%
St. Louis Cardinals fans (Busch Stadium) 21%22%21%0%22%16%26%23%20%23%24%18%21%18%18%3%44%13%13%50%12%3%17%3%39%4%37%41%0%53%29%53%35%8%50%
St. Louis Blues fans (Enterprise Center) 8%9%8%0%12%10%8%9%6%10%8%7%8%6%12%2%19%7%2%3%4%0%13%4%16%0%14%19%0%13%24%5%24%23%0%
Missouri Tigers fans (Columbia) 8%8%8%25%5%8%7%7%10%9%7%5%8%8%5%2%8%8%25%9%8%4%8%0%13%4%16%11%9%13%5%5%24%15%0%
St. Louis Battlehawks fans (The Dome) 2%2%1%0%2%2%1%1%1%2%1%2%2%0%3%1%4%1%0%1%0%1%0%1%3%0%2%3%0%0%10%5%0%0%13%
Other 2%2%2%0%4%1%1%2%2%2%3%2%1%1%2%2%1%2%1%3%5%3%3%1%2%0%2%0%0%3%0%0%0%0%0%